Search Engine Optimization (SEO)

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Search Engine Optimization (SEO)

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A web site that can be easily found in search engine list results is an incredibly valuable component of an overall marketing strategy. Even the most appealing and engaging web sites can be deemed unsuccessful if prosective target audiences cannot find them in search engine list results. Inetium has the Search Engine Optimization (SEO) expertise to help customers maximize the value of their web site.

Search Engine Optimization (SEO) Assessment Process
Inetium’s assessment approach surfaces actionable information that clearly identifies how customers can be more successful in helping target audiences find their web site.

Overview
The search engine optimization assessment will evaluate your web site from the following perspective:

Competitive analysis
Current search engine ranking
Page title, copy, and keyword findings
Site design and architecture

Deliverables
Fully documented supporting information uncovered during the entire research process including:

Screenshots
Statistical reports
Detailed site findings
Clearly defined issues and opportunities that exist with the current SEO approach and web site

Roadmap
The search engine optimization assessment builds rationale for the proposed roadmap. The roadmap outlines the
strategy, tactics, and proposed changes that are essential to driving traffic to the web site. The roadmap includes:

Proposed approach
Best practices
Site design recommendations
Project timeline
Consulting services estimate
Plan for evaluating success (ROI)

Feed My Starving Children (FMSC)

The new web site has allowed FMSC to aggressively grow the size of the organization by allowing it to schedule volunteers online, receive an increased number of donations, and provide partners with greater capabilities to distribute food.

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