Marketing

Make Better Decisions. Get a Clear View of Your Customer.

Many businesses are overwhelmed with large amounts of customer data. A successful business needs the ability to transform customer data into clear, actionable knowledge and respond quickly to changing customer needs and preferences.

Microsoft Dynamics CRM is a flexible platform including out-of-the-box features that Inetium can customize, develop, and integrate with key line-of-business applications to manage customer data.

How Inetium can help you build profitable relationships with your customers

Marketing Campaigns Plan marketing campaign strategy based on budgets and expenses, promotion codes, target products, marketing collateral, and more.		Marketing Campaign Templates Create a campaign and re-use it as a template for future campaigns.
List Generation Create and manage lists for specific campaigns or for future use by any campaign. Create lists using existing customer information or importing contact information from various sources into a single repository.		Campaign Management Track campaign activities, import leads, convert leads to opportunities, view cost and performance data, and more.
List Qualification Query lists to locate accounts that meet specific criteria.		Marketing Reports/Analytics View campaign performance reports; assess campaign success based on opportunities, cost versus payoff, and other criteria; and analyze marketing results.

Solutions
Inetium's CRM Practice delivers the following solutions:

Why Inetium
Inetium is an award-winning Gold Certified Microsoft Partner, achieving the highest level of technical competency in CRM, Information Worker, Infrastructure and Custom Application Development solutions. Using the depth of talent and experience in each of Inetium's core practices, Inetium is able to deliver unparalleled solutions.

		Roadmap Accelerator Program (RAP) Quickly uncover key business needs, prioritize requirements while reaching consensus across the organization, and create an implementation roadmap.
		Experienced Consultants Inetium consultants are exceptionally talented, customer-service-focused technology professionals with a passion for solving business problems. Inetium retains its consultants by providing an atmosphere that encourages professional development, supports teamwork, and values the hospitality that its consultants provide customers.

		Industry Experience Inetium’s CRM practice has helped customers across a diverse set of industries to create solutions that increase sales, improve marketing efforts, and enable them to provide better customer service.
		Single Product Focus Inetium chose to have its CRM practice focus exclusively on the Microsoft Dynamics CRM product. This focus has proven a winning formula in providing value to customers, meeting customers’ business needs, and developing consulting professionals with deep experience.

Customer Success Stories
Highlighted customer success stories

Resources
Useful links to related information sources

Polaris

The Inetium solution, featuring Microsoft Dynamics CRM 3.0 and Microsoft Office SharePoint Server 2007, provides Polaris support representatives with a single, consolidated view of all calls related to a specific customer, dealer or vehicle.

United Way

Microsoft Dynamics CRM, implemented by Inetium, improves donor connections and improves fundraising efforts. The Greater Twin Cities United Way sales staff was spending up to four hours per day doing paper based or manual activities. Microsoft CRM frees up the majority of this time to allow these same staff people more client and donor face time.

Inetium CRM Blog

Minnesota CRM User Group